B. Braun reveals ‘Elephant Inside Out’ design for Herd of Sheffield
An artist who draws on live animals will be designing its elephant sculpture in the upcoming Herd of Sheffield parade.
B. Braun Medical Ltd has chosen Gillian Higgins to design its sponsored elephant, ‘Elephant Inside Out’, as part of the exhibition being developed by the Children's Hospital Charity and Wild in Art.
Gillian Higgins is the director of ‘Horses Inside Out’, an organisation which shows how understanding anatomy, physiology and biomechanics can improve wellbeing, performance and reduce the risk of injury.
Gillian's unique trademark is painting the anatomical systems on the sides of live horses and then to using them as a living canvas to get her message across.
Initially trained as a remedial sports and massage therapist, Gillian is also a McTimoney animal practitioner, author, anatomical artist, British Horse Society Senior Coach and a competitive rider.
Gillian, who is regularly invited to give talks and demonstrations all over the world, said: “The B. Braun elephant design, ‘Elephant Inside Out’, will depict the intricate, interdependent and wonder of the anatomical systems on which life depends. It is therefore very relevant to the Children's Hospital.
“The design has been inspired by my love of anatomy and my desire to show how gaining an appreciation of how a body works can improve wellbeing, reduce potential injury, allow people to make informed decisions about how they use their bodies and help them make sense of what is happening when things go wrong.
“I have also been inspired by studying how elephants move in the wild and using the footage captured in Africa in my lecture demonstrations.”
Hans Hux, Chief Executive & Chairman of B. Braun Medical Ltd, said: “We chose Gillian because her work provides a fascinating insight into health, wellbeing and physical locomotion from an anatomical perspective.
“Her designs are captivating and informative. They show how understanding the musculoskeletal system and appreciating how it functions can help keep it in optimum condition.
“Understanding and caring for the body is the very core of our business and lies at the heart of the Children’s Hospital too so partnering with Gillian is an ideal fit.
“The work the Children’s Hospital does is inspiring and Gillian’s design will be a wonderful testament to that.”
B. Braun’s elephant is among more than 50 sculptures placed around the city’s streets, parks and open areas and will go on to be auctioned in aid of the Children's Hospital Charity later this year.
Released on behalf of B. Braun Medical Ltd. by HR Media Ltd. For further information, contact Richard Fidler or Ellie Head, at HR Media, on 0114 252 7760.
Notes to editors:
• Wild in Art is the UK’s leading creative producer of mass-appeal public art events, which engage residents and tourists alike, through the creation of citywide trails of uniquely painted sculptures.
• From crashes of rhinos in Sydney and herds of elephants in Melbourne to parliaments of owls in Birmingham, BookBenches in London and Commonwealth Games Clyde mascots in Glasgow, Wild in Art events have animated cities and enthralled people the world over, raising over £8m for charity partners along the way.
• The Herd of Sheffield is a Wild in Art event brought to you by The Children’s Hospital Charity.
• The Herd of Sheffield will be the biggest mass-participation event Sheffield has ever seen, uniting artists, businesses, schools and community groups to create an arts trail that is free to all.
• As part of the Herd of Sheffield, schools will be invited to join the Little Herd and create their own mini elephant design as part of a cross curricular education programme.
• The trail will run from July to September 2016, and the sculptures will be auctioned off in October to raise money for The Children’s Hospital Charity and Sheffield Children’s Hospital.
• Sheffield Children’s Hospital is one of four stand-alone children’s hospitals in the UK. The hospital provides world class expertise caring for over 262,000 patient journeys across the UK and beyond.
• The Children’s Hospital Charity makes the hospital even better! Money raised through donations buys life-saving equipment and funds vital research and treatment for thousands of children from across the world.
• The charity funds innovative projects that are above and beyond NHS provision.